In Kenya, even presidential speeches can quickly become viral sensations, and President William Ruto’s February remarks about the North Eastern highway were no exception. His detailed promise to construct a highway connecting towns such as Mandera, Rhamu, Garri, Elwak, Kobo, Kotulo, Tarbaj, Wajir, Samatal, Modogashe, and Isiolo immediately captured the public’s imagination. However, it also became a source of humor and skepticism, inspiring skits, memes, and catchy slogans across social media platforms.
Many Kenyans initially viewed the speech as just another political promise unlikely to materialize, becoming fodder for content creators rather than real construction projects. The phrase “Ndio barabara itoke Mandera” turned into a comedic catchphrase, with countless social media users using it to poke fun at political pledges.
Fast forward to the present, and the narrative is beginning to shift. The promise is no longer just a joke. Chipukeezy, a well-known comedian and Assistant Director of Protocol and Events in the Executive Office of the President, has brought new life to the conversation by showcasing actual progress on the North Eastern highway. Using President Ruto’s own speech as a soundtrack, Chipukeezy posted a video showing earth movers and workers actively engaged in the construction of the road.
In his characteristic humorous style, Chipukeezy mimicked the president’s words, saying, “Ndio barabara itoke Mandera, iende Rhamu, iende Kotulo…” He acknowledged the varied public reactions to the promise—some had treated it as a joke, others as mere propaganda, while some were genuinely inspired by the vision. He reassured Kenyans that despite the initial skepticism, tangible progress is underway.
Chipukeezy also highlighted the positive impact of the project, noting that as work intensifies around Kotulo, residents of Wajir are beginning to experience real benefits. His message aimed to quell doubts and keep the public informed about the developments on the ground.
The video sparked a wave of reactions online, reflecting a mix of cautious optimism and ongoing skepticism. Some users expressed impatience, urging the completion of the project before celebrating. Others questioned the economic viability of the investment in the long term or called for continued transparency. Yet, many acknowledged Chipukeezy’s effort to update the public and recognized the significance of the infrastructure development in a region long neglected.
Beyond the highway update, Chipukeezy has also spoken out on the role of entertainers engaging with government initiatives. Responding to critics who disapprove of artists taking part in government-sponsored events, he emphasized that accepting such opportunities does not mean abandoning personal beliefs or political views. He reminded Kenyans that regardless of political differences, there is only one government, which serves all citizens.
Through his blend of humor and responsibility, Chipukeezy is navigating the intersection of entertainment and civic engagement, encouraging a balanced view of governance and development. His recent video on the North Eastern highway serves not only as an update on infrastructure but also as a reminder of the power of communication in shaping public perception.
As the highway project progresses, many eyes remain on the region, hopeful that this ambitious promise will translate into lasting benefits for the people of North Eastern Kenya. The shift from skepticism to visible progress signals a new chapter for the area, with infrastructure development poised to unlock economic opportunities and improve connectivity. Whether this momentum will be sustained remains to be seen, but the conversation has certainly evolved from viral jokes to real construction milestones.
