Kenyan musician Willy Paul, popularly known as Pozze, is counting losses after thieves broke into his upscale liquor store along USIU Road in Nairobi. The singer shared a video online showing the aftermath, revealing extensive damage and stolen valuables.
Devastating Break-In
Willy Paul launched the liquor store in May 2025, marking his first major business venture beyond music. The recent attack left the store in ruins — broken glass scattered across the floor, shattered window panes, and destroyed shelving. Several expensive bottles of alcohol were stolen, compounding the losses.
According to the musician, the break-in appeared designed to mislead investigators into blaming local students. “My shop was targeted by a group of hired goons who tried to make it seem like the students were responsible. Their real motive was theft. They broke in, stole merchandise including expensive alcohol, and even attempted to remove the CCTV hard drive but failed,” he explained.
Safety and Investigations
Fortunately, no one was injured during the incident. Authorities have been notified, and investigations are ongoing. Willy Paul reassured fans that the business remains operational. “I want to assure everyone that the police have been notified and we are working closely with them to ensure those behind this are brought to justice. The business remains open, and I truly appreciate the continued support from all my fans and customers,” he said.
Fan Support and Reaction
The robbery sparked outrage and sympathy on social media, with fans expressing disappointment over the theft and encouraging the musician to remain strong. “This is so bad, bro, you’re out here trying to build something positive,” one user wrote. Another commented, “Kenyans should stop bringing down their own people. Pozze is just hustling like everyone else.”
Resilience and Future Plans
Earlier this year, Willy Paul revealed that he had invested millions into the liquor store, aiming to create employment opportunities and expand his business portfolio. Despite the setback, he remains determined to rebuild and continue his entrepreneurial journey. In recent months, the award-winning artist has been balancing music and business, emphasizing the importance of diversifying income streams.
Fans continue to rally behind him as investigations into the robbery proceed, showing support for both his music and entrepreneurial efforts.