Kenya has been elected to the United Nations Tourism Executive Council, a significant milestone that reinforces its growing status as a leader in global tourism and sustainable travel. The announcement was made during the 68th meeting of the UN Tourism Commission for Africa, held in Abuja, Nigeria.
The high-level forum, organized in partnership with UN Tourism (formerly UNWTO), brought together tourism ministers, private sector leaders, and development partners from across the continent. Discussions centered on fostering innovation, strengthening regional cooperation, and advancing tourism education to build a resilient and inclusive tourism sector in Africa.
Kenya’s successful bid was strongly supported by a majority of African member states, a testament to the country’s solid reputation in tourism development, conservation, and sustainability. With this victory, Kenya secures a four-year term on the Executive Council, during which it will help shape global tourism policies, address emerging challenges, and advocate for community-driven, eco-friendly travel models.
Tourism and Wildlife Cabinet Secretary Rebecca Miano welcomed the news, emphasizing its continental significance. “This win is not just for Kenya; it is for Africa. It shows that our collective voice matters in global tourism governance. We are committed to championing policies that promote sustainable tourism, community empowerment, and economic resilience,” she said.
The election amplifies Kenya’s global visibility and positions it to influence key decisions in areas such as climate change, artificial intelligence, and digital transformation within the tourism sector. It also affirms the country’s leadership in eco-tourism and commitment to conservation-based initiatives that benefit local communities.
Kenya currently chairs the UN Tourism Committee on Tourism and Competitiveness and holds seats on the Programme and Budget Committee and the Tourism and Sustainability Committee for the 2023–2027 term.
UN Tourism Secretary-General Zurab Pololikashvili commended Africa’s potential, citing its rich cultural heritage and dynamic youth population. He called for increased investment in people, technology, and bold, innovative ideas to drive a more inclusive tourism industry.
Kenya’s election marks a new chapter in its international tourism journey and strengthens its role in shaping Africa’s travel future.