The Kenya Tea Development Agency (KTDA) has held discussions with a business delegation from Pakistan’s Federation of Chambers of Commerce and Industry (FPCCI) to explore new ways of strengthening trade relations between the two countries.
The meeting, hosted by KTDA Group Chief Executive Officer Wilson Muthaura at the agency’s headquarters in Nairobi, focused on deepening cooperation between Kenya and Pakistan, which remains KTDA’s largest international tea market.
“Pakistan is a key market for KTDA and for the Kenyan tea industry as a whole,” said Muthaura. “We appreciate this partnership, which has supported millions of smallholder tea farmers in Kenya over the years. KTDA remains committed to ensuring the quality and consistency of Kenyan tea exports to meet market demands.”
Pakistan is the leading importer of Kenyan tea, purchasing about 40 percent of the country’s total tea exports every year. The partnership between the two nations plays a critical role in sustaining Kenya’s tea industry, one of the country’s major sources of foreign exchange.
FPCCI Chairman Khalil Paracha, who led the Pakistani delegation, emphasized the importance of maintaining and strengthening this trade relationship. “Kenya and Pakistan have a long history of trade relations, especially in tea. We look forward to continued collaboration to ensure smooth and reliable supply,” said Paracha.
The discussions also explored areas of cooperation aimed at improving market efficiency, enhancing quality standards, and promoting better mutual business understanding between KTDA and Pakistani tea traders.
KTDA manages tea on behalf of over 600,000 smallholder farmers across Kenya. The agency’s ongoing engagements with international partners, including Pakistan, are part of its broader strategy to secure stable markets and ensure sustainable livelihoods for smallholder farmers.
According to Muthaura, KTDA will continue to build strong relationships with key trading partners to sustain demand for Kenyan tea in global markets.
