Prada has released its highly anticipated Holiday 2025 campaign, a cinematic celebration of glamour, individuality, and artistry featuring an ensemble of rising international stars — Maya Hawke, Damson Idris, Louis Partridge, Letitia Wright, and Li Xian.
A Cinematic Vision by Glen Luchford
As reported by WWD, the campaign was captured by renowned photographer Glen Luchford, known for his cinematic storytelling and sophisticated visual language. Luchford’s lens translates Prada’s modern aesthetic into filmic portraits that fuse timeless elegance with emotional depth.
Each image channels a scene from a classic film, blending shadow, light, and texture to create moments that feel both nostalgic and contemporary.
Fashion Meets Character and Emotion
The campaign’s visual narrative highlights Prada’s mastery of storytelling through fashion. Each star embodies a distinct persona — from tailored eveningwear to glimmering accessories — portraying the seamless balance between character, style, and emotion. The result is an evocative portrayal of individuality wrapped in luxury.
Diversity and Cultural Relevance
Featuring a cast that spans continents and cultures, Prada reinforces its dedication to diversity, inclusion, and cross-generational influence. By spotlighting talents like Hawke, Idris, Wright, Partridge, and Li, the brand captures the global pulse of modern luxury and creative expression.
Art-Driven Luxury for a New Era
With its filmic tone and meticulously styled compositions, the Holiday 2025 campaign reflects Prada’s enduring commitment to art-driven fashion. Under the creative direction of Miuccia Prada and Raf Simons, the brand continues to blend cinematic imagination with couture craftsmanship, reaffirming its status as a pioneer of modern luxury.
Prada’s Holiday 2025 campaign ultimately serves as both a visual poem to individuality and a celebration of fashion as an art form — where every frame tells a story of style, emotion, and timeless sophistication.
