Paul Pogba has made a striking return to the spotlight with the launch of his luxury jewelry collection titled Unbreakable. The new line, created in collaboration with Swiss designer Elke Berr, reflects a deeply personal story of resilience, hardship, and mental strength. As he prepares to make his Ligue 1 debut with AS Monaco, Pogba is also setting his sights on a different kind of pitch one that blends fashion with a message of empowerment.
The collection’s title, Unbreakable, is not merely a marketing ploy but a representation of the emotional and personal trials Pogba has faced in recent years. The French midfielder, now 32, was handed a four-year suspension for doping later reduced to 18 months following an appeal. It was a time filled with uncertainty, emotional distress, and self-doubt.
Adding to the weight of his suspension was a harrowing personal betrayal. Pogba became the victim of an extortion plot orchestrated by a criminal gang that included his own brother. The ordeal ended with his brother receiving a prison sentence. Through all of this, Pogba leaned on his family and faith, and now seeks to share that message of unity and healing through his new venture.
His wife emphasized the emotional inspiration behind the collection, stating that it embodies the strength found in togetherness and the importance of getting back up after a fall. The jewelry is not just an accessory but a symbol of survival, inner strength, and rising above adversity.
Set to officially launch with a boutique opening in Monaco in collaboration with Monte-Carlo Diamonds, the Unbreakable collection aims to bring bold, high-end pieces to the luxury market, complete with price tags that reflect its exclusive nature.
Pogba also recently opened up about his struggles with mental health, revealing how the doping suspension left him feeling isolated and depressed. He described losing joy in football, experiencing stress-related symptoms, and the lack of support or understanding from those around him. His candid admission sheds light on the mental health challenges elite athletes often face in silence.
With this jewelry line, Pogba is not only entering the fashion world but using his platform to inspire others who are fighting their own unseen battles. Unbreakable is more than a brand it’s a declaration of strength through suffering, and elegance born of endurance.