Japanese technology giant Fujitsu has partnered with NTT DOCOMO to launch “d ticket,” a cutting-edge digital ticketing platform designed to modernize how people attend and experience events. The platform integrates every aspect of the ticketing process—from sales and issuance to venue entry and analytics—into a single, seamless digital ecosystem.
Streamlined Ticketing with Cloud and Data Integration
According to Fujitsu Global, the “d ticket” platform is powered by Fujitsu’s cloud infrastructure and data analytics technologies. This enables real-time tracking, automated authentication, and secure ticket validation, significantly reducing fraud while improving operational efficiency. Event organizers gain access to robust data insights, helping them analyze attendance patterns, optimize marketing strategies, and enhance the overall customer experience.
Enhancing Convenience and Security for Live Events
The collaboration between Fujitsu and NTT DOCOMO represents a major step in Japan’s digital transformation (DX) strategy. “d ticket” offers a more secure, contactless way to attend concerts, sports matches, exhibitions, and other public events. Users can store and manage tickets directly from their smartphones, streamlining entry and eliminating the need for physical passes.
Driving the Future of Smart Event Management
Industry experts highlight that end-to-end digital infrastructure for event management is becoming increasingly essential in the post-pandemic era. With audiences expecting convenience and safety, “d ticket” positions Japan at the forefront of digital innovation in entertainment and public services. The integration of advanced analytics also allows organizers to tailor experiences to audience preferences, ushering in a new era of data-driven live entertainment.
Japan’s Push Toward Digital Transformation
This initiative underscores Japan’s growing commitment to smart, connected services that enhance consumer engagement while maintaining efficiency and transparency. As Fujitsu and NTT DOCOMO expand the platform, “d ticket” could become a model for global digital ticketing innovation, blending technology, convenience, and security in one unified system.
