OpenAI has introduced restrictions on its AI video generation platform, Sora, preventing users from generating depictions of Martin Luther King Jr. following incidents where the tool was used to create disrespectful deepfake content, according to Bez Kabli.
Opt-Out Policy for Public Figures
The new guidelines allow public figures—or their families—to request an opt-out, ensuring that AI tools cannot produce videos or images of them. OpenAI said this initiative is part of its ongoing efforts to protect the dignity of historical and living figures while reducing the potential for misuse of AI-generated media.
Balancing Innovation and Ethical Safeguards
As deepfake technology becomes increasingly realistic and accessible, platforms offering AI-generated media face growing pressure to implement ethical safeguards. Analysts note that OpenAI’s approach demonstrates a targeted balance—mitigating harm in sensitive cases without broadly restricting its AI capabilities.
The restriction applies specifically to Sora’s short-form video tool, while other AI functionalities remain unaffected, allowing users to continue leveraging OpenAI’s technology for creative and productive applications.
