Renowned celebrity stylist Rob Zangardi — best known for dressing some of Hollywood’s biggest stars — has officially launched his own fashion brand, Auter. The new label focuses on luxury outerwear, combining red-carpet glamour with modern, everyday versatility.
Auter: A Fusion of Structure and Style
As reported by FashionNetwork, Auter’s debut collection showcases a range of sculptural coats, statement trenches, shearling jackets, and faux-fur pieces designed for both men and women. Each garment embodies Zangardi’s trademark precision and dramatic aesthetic — a reflection of his years crafting standout looks for A-list clients.
Signature Details and Brand Identity
The collection introduces a signature cap motif as a recurring branding element, symbolizing the brand’s modern identity. Zangardi described Auter as “a celebration of structure, individuality, and outerwear as a form of self-expression,” underscoring the creative philosophy behind the line.
Bridging Luxury and Function
Positioned at the intersection of luxury and contemporary design, Auter seeks to redefine outerwear as a statement of personal style rather than a seasonal necessity. The brand targets consumers who appreciate craftsmanship, functionality, and bold fashion architecture.
Industry Buzz and Expectations
Given Zangardi’s reputation for creating iconic red-carpet moments, industry watchers anticipate Auter’s debut will make waves in the luxury fashion market. By blending celebrity influence with innovative tailoring, Zangardi aims to carve out a new niche in the world of high-end outerwear.
