TCL CSOT, a leading innovator in display technology, made headlines at IFA 2025 with the introduction of its APEX premium display brand and breakthrough inkjet printing technology. The company’s showcase underscored its commitment to pushing the boundaries of visual technology and setting new industry standards (tcl.com).
Introducing the APEX Premium Display Brand
Central to TCL CSOT’s presentation was the APEX series, the company’s flagship premium display line. Featuring microLED and OLED technologies, the APEX displays offer:
- Unmatched color accuracy and contrast ratios
- Energy-efficient operation
- Immersive cinematic-quality visuals for both commercial and high-end consumer applications
The APEX series incorporates AI-driven picture processing algorithms, enabling real-time image enhancement and adaptive display adjustments. These features ensure superior performance across content types, including high-definition streaming, gaming, and professional design work.
Pioneering Inkjet Printing Technology
TCL CSOT also showcased its state-of-the-art inkjet printing technology for display panels. This process allows for precise deposition of organic and quantum dot materials, enhancing:
- Panel uniformity
- Color gamut
- Manufacturing efficiency
Compared to traditional methods, inkjet printing reduces material waste and production costs, making premium displays more accessible. Additionally, the technology supports flexible and transparent display designs, opening possibilities for foldable screens, curved monitors, and transparent signage.
Sustainability and Energy Efficiency
TCL CSOT emphasized its commitment to sustainable innovation. The new displays consume less energy while maintaining exceptional brightness and color fidelity. Inkjet printing contributes to environmental responsibility by minimizing hazardous materials and reducing production waste.
Industry Impact and Market Outlook
The introduction of the APEX brand and inkjet printing positions TCL CSOT as a leading force in the global display market. Analysts note that these technologies could accelerate adoption of microLED and advanced OLED panels across consumer electronics, professional monitors, and commercial signage. By combining top-tier display performance with sustainable manufacturing, TCL CSOT sets a new benchmark for the industry.
Looking Ahead
IFA 2025 highlighted TCL CSOT’s dedication to innovation and leadership in display technology. With the APEX premium series and cutting-edge inkjet printing capabilities, the company is poised to influence the next generation of visual experiences. As demand for high-quality, energy-efficient displays grows globally, TCL CSOT’s focus on performance, sustainability, and versatile design ensures it remains at the forefront of the display industry.